Marketing and Sales

Program Overview

Marketing and Sales at WSB Merito Universities is a two-year, English-taught master’s degree offered in Toruń, Poland, starting each October. Aimed at students who want to study marketing in Poland with a practical edge, the magister program blends marketing management, sales strategies and business negotiations with managerial skills such as finance for managers and strategic management.

The English route runs through the Marketing in the Digital Economy specialization, which shapes the study path around content marketing, social media and campaign work, supported by 480 hours of internships. Full-time and campus-based at a private university, the course favours applied, workshop-style learning. Full details should be checked on the official program page before deciding.

What You Will Study

In Marketing and Sales at WSB Merito Universities, students study marketing management, sales strategies, business negotiations and client relationships, the psychology of persuasion, consumer behaviour and integrated marketing communication. Supporting courses include business planning, business ethics, managerial-skills workshops, sustainable development, strategic management, finance for managers, international marketing and services and non-profit marketing.

The Marketing in the Digital Economy specialization adds content marketing, integrated advertising and communication campaigns, social media marketing, digital trends in marketing strategies, online security and management in the digital economy. Students also complete 480 hours of internships, turning classroom work into client-facing practice. The full and latest curriculum should be reviewed through the university’s official pages.

Who This Program May Suit

Marketing and Sales at WSB Merito Universities may suit Bachelor’s graduates who want an applied business master’s rather than a purely theoretical one. It can be relevant for students drawn to marketing management, sales, negotiations and consumer behaviour who also want hands-on digital skills, since the English track is built around the digital economy.

The program may also appeal to students who prefer workshop-style teaching and direct client-facing skills such as persuasion and relationship building, with 480 hours of internships reinforcing that focus. Applicants should be comfortable studying entirely in English at B2 level and weigh the two-year, full-time format in Toruń against their own budget and goals.

Admission Fit & Requirements

For Marketing and Sales at WSB Merito Universities, applicants should review the document-based admission route: a Bachelor’s degree with passing grades is expected, there is no entrance exam, and selection rests on review of the diploma and transcript in the online Applicant’s Account. The diploma must be recognised in Poland, automatically for EU, EFTA, OECD, IB, EB, Ukrainian and Chinese documents, or through a NAWA recognition statement for other countries, and educational documents need an Apostille or legalisation with sworn translation.

Language readiness means documenting English at B2 level, for example IELTS 5.5 or higher, TOEFL iBT 72 or PTE 59, though prior education completed in English may waive the certificate. Original documents are verified before the study agreement is signed. Applicants unsure of their fit can ask the StudyFits AI Advisor to check how their profile may match the requirements.

Tuition Fees & Cost Signal

For Marketing and Sales at WSB Merito Universities, students should review a simple fee structure: the annual tuition is 2,750 €, paid in a single installment, for the English-taught Marketing in the Digital Economy track. Foreign students pay by bank transfer to an individually assigned account confirmed at enrollment.

Application costs are separate: an 85 PLN recruitment fee, about 20 EUR, plus a 450 PLN adaptation fee, about 100 EUR. No program-specific scholarship is currently published, though NAWA programmes and university support may be available. Current fee details should be confirmed on the official program page, and the StudyFits AI Advisor can help compare costs with similar marketing master’s options.

Career Paths & Future Options

Students considering Marketing and Sales at WSB Merito Universities may use this program to move toward roles in marketing management, sales management or the wider digital economy, directions supported by the curriculum’s mix of marketing strategy, negotiations, consumer behaviour and digital campaign work. The 480 hours of internships are designed to build workplace experience alongside study.

Graduates may also explore paths in content marketing, social media marketing or integrated advertising, areas the digital-economy specialization covers directly, or continue toward further business study. Since directions depend on each student’s profile, comparing this master’s with alternatives through the StudyFits AI Advisor can help clarify the better fit.

Study Location Advantage

Studying Marketing and Sales at WSB Merito Universities in Toruń, Poland places students in a smaller, affordable study city with a private university focused on practice-oriented business education. For a marketing degree, a compact student environment can make it easier to combine classes, internships and everyday life without big-city costs.

Poland can be a practical destination for international students comparing European study options, and the full-time format keeps the focus on campus-based learning. Students weighing Toruń against larger cities can ask the StudyFits AI Advisor to compare locations alongside tuition, language requirements and study goals.

Compare This Program With AI Advisor

Before choosing Marketing and Sales at WSB Merito Universities, students can use the StudyFits AI Advisor to compare this master’s with similar English-taught marketing and business programs in Poland and beyond. The Advisor reviews profile fit, including academic background, language level, budget and study goals, and shows how this two-year program in Toruń stacks up against alternatives.

The comparison is a quick, low-effort way to test a shortlist before contacting universities. Students can also send questions through the enquiry form on this page for personal support, whether about the October intake, the digital-economy track or tuition arrangements.

FAQ

Q: What is the Marketing and Sales master’s at WSB Merito Universities?
A: It is a two-year, full-time, English-taught magister program in Toruń, Poland, starting in October. The course combines marketing management, sales strategies and negotiations with the Marketing in the Digital Economy specialization and 480 hours of internships.

Q: Who may this English-taught marketing master’s in Poland suit?
A: It may suit Bachelor’s graduates who want applied, workshop-style business study with digital skills such as content marketing and social media campaigns. Students who prefer practical, client-facing learning over theory-heavy formats can find it relevant.

Q: What are the admission requirements for Marketing and Sales at WSB Merito?
A: Applicants need a recognised Bachelor’s diploma with legalisation and sworn translation, plus English documented at B2 level or prior English-medium education. There is no entrance exam, and requirements should be confirmed with the admissions office.

Q: How much is tuition for the Marketing and Sales program in Toruń?
A: The annual tuition fee is 2,750 € paid in one installment, with an 85 PLN recruitment fee and a 450 PLN adaptation fee on top. Current fee details should be checked on the official program page.

Q: How can I compare this program with other marketing master’s degrees?
A: Students can ask the StudyFits AI Advisor for a profile-based comparison covering academic fit, language readiness and budget, or use the enquiry form on the page for personal support before shortlisting.