Master of Arts in Communication and Media Studies

Program Overview

Master of Arts in Communication and Media Studies at Poznan Adam Mickiewicz University in Poznań, Poland, is a two-year, English-taught M.A. It examines media, social communication and marketing in a changing communication environment, with full-time study and two available directions that let students shape the emphasis of their degree.

Production in Media covers audiovisual production, programming and modern project management, while Marketing Studies focuses on marketing communication, contemporary strategies and market research. These options can help students align the degree with creative-production or market-analysis interests without becoming separate programs. The 2026/27 admission was cancelled, so prospective students should confirm whether a future intake will run and which study directions remain available for students before making academic, financial or relocation plans.

What You Will Study

Students may examine advanced media, social communication and marketing, with a choice between two published study directions. Production in Media develops a focus on audiovisual materials, programming and modern project management. Marketing Studies concentrates on communication strategies and market research, offering a different route through the same broader media and communication degree.

The available official information describes these focus areas but does not publish a detailed course list or curriculum PDF. Students should therefore use the track descriptions as an initial guide and confirm the latest study plan if recruitment reopens. That check can clarify the balance between production, communication analysis and marketing-oriented work, as well as whether the two directions retain the same structure in a future admission cycle.

Who This Program May Suit

This Communication and Media Studies M.A. may suit graduates interested in media systems, social communication, marketing, audiovisual production or market research. The published eligibility route expected a first-cycle degree in Journalism and Social Communication or a related social-sciences or humanities field, so academic alignment matters alongside general interest in the subject.

Students should also be ready to explain their motivation and discuss media knowledge in a scored interview. B2 English is required, and the two study directions suit different preferences: creative and production-focused work, or marketing communication and research. Applicants who enjoy analytical discussion and project-based media topics may find the format relevant. Compare these elements with your prior education, learning style and longer-term goals before making a final study decision.

Admission Fit & Requirements

Applicants to this Communication and Media Studies M.A. were expected to hold a first-cycle degree in Journalism and Social Communication or a related social-sciences or humanities field. Published selection used the diploma grade and a scored interview on motivation and knowledge of social communication and media, for a maximum of 25 points. Academic relevance and interview preparation therefore both mattered.

B2 English evidence was also required, and foreign diplomas could need apostille, legalisation, translation and recognition documents. These rules belong to the cancelled 2026/27 intake, so future selection, interview timing and document requirements should be confirmed if recruitment returns. Use the StudyFits AI Advisor to compare the reference criteria with your profile and prepare questions for the university, without treating the earlier process as a current admission guarantee for applicants.

Tuition Fees & Cost Signal

The latest published tuition for this Communication and Media Studies M.A. is 4,000 PLN per semester for the first year of 2026/27. Four installments of 1,000 PLN keep the same semester total. No separate EU and non-EU rate or later-year fee is published in the available information, and the cancelled intake means future tariffs may change.

The application fee was 100 PLN because selection included an interview. No program-specific scholarship is published, while general AMU and NAWA support depends on separate eligibility rules and calls. These routes are not guaranteed funding. Students should treat the figures as reference costs, compare alternatives with the StudyFits AI Advisor and confirm any future tariff before planning a complete study budget with realistic reserves.

Career Paths & Future Options

Study in media, communication and marketing may support future directions connected with audiovisual production, communication strategy, project coordination, market research or media analysis. Production in Media and Marketing Studies point toward different skill combinations, but the degree does not guarantee a particular role, employer or professional outcome. Practical direction will also depend on later experience and chosen projects.

Graduates may consider further academic study or research where analysis of media and social communication is relevant. They might also explore work that uses production, project or marketing-research skills, subject to role-specific requirements. Students can compare these possibilities with their goals and use the StudyFits AI Advisor to consider whether a production-focused or marketing-focused path is the stronger fit for their intended direction.

Study Location Advantage

Studying Communication and Media Studies at Poznan Adam Mickiewicz University in Poznań, Poland, places students in a public-university setting and a city with a broad academic environment. The location may be relevant for international students who want an English-taught media degree while experiencing study in a major Polish university centre.

Location should still be assessed alongside program availability, personal budget and preferred learning environment. The media and marketing focus is not a promise of local employment or professional outcomes, and students should separately research daily-life arrangements. They can compare Poznań with other study destinations and use the StudyFits AI Advisor to consider how city, tuition, track choice and long-term goals fit together before choosing a destination for international Master’s study.

Compare This Program With AI Advisor

Before choosing Master of Arts in Communication and Media Studies at Poznan Adam Mickiewicz University, students can use the StudyFits AI Advisor to compare it with other English-taught media, communication and marketing Master’s degrees. The comparison can review prior academic field, B2 English, interview readiness and preference for Production in Media or Marketing Studies.

The AI Advisor can also help assess the two-year format, study in Poznań, published tuition and future goals. It cannot confirm that recruitment will reopen, so students should verify the next intake with the university and use the comparison to prepare focused questions and realistic alternatives.

FAQ

Q: What does AMU Communication and Media Studies cover?
A: The English-taught M.A. covers media, social communication and marketing. Students may follow Production in Media, which includes audiovisual production, programming and project management, or Marketing Studies, which focuses on communication strategies and market research.

Q: Who may suit this media Master’s in Poznań?
A: It may suit graduates from journalism, social communication or related social sciences and humanities who are interested in media production, marketing communication or research. Students should also be ready to discuss their motivation and media knowledge in an interview.

Q: What are AMU media Master’s admission requirements?
A: The cancelled 2026/27 process required a relevant first-cycle degree, B2 English and a scored interview alongside the diploma grade. Foreign qualifications could also need apostille, legalisation, translation or recognition. Future rules should be confirmed if recruitment reopens.

Q: How much is Communication and Media Studies tuition?
A: The latest published tuition is 4,000 PLN per semester, with four payments of 1,000 PLN keeping the same total. The application fee was 100 PLN. Because the intake was cancelled, students should confirm future fees before budgeting.

Q: Can StudyFits compare this AMU media Master’s?
A: The StudyFits AI Advisor can compare academic fit, B2 English, interview readiness, track preference, tuition, location and future goals with similar programs. It cannot confirm program availability, so students should also verify whether a new intake has opened.